Available for projects

Ben Jake
Barilla

WordPress Developer · SEO · GoHighLevel · AI Management

WordPress SEO GoHighLevel Claude AI ChatGPT Zapier HubSpot

I help businesses grow online — through clean WordPress builds, smart SEO, GoHighLevel automation, and the CRM and workflow tools that keep everything running smoothly.

Get in Touch
Ben Jake Barilla
Who I am

About me

Hi :) I'm a freelance web developer and digital systems specialist focused on building the full online stack that modern businesses need — not just a website, but the automation, CRM, and workflow infrastructure that makes everything work together. WordPress is my primary build platform, but the work rarely stops there.


I handle new builds, redesigns, SEO, and ongoing maintenance — and I bring deep hands-on experience with GoHighLevel (GHL) for CRM, funnels, and automations. Beyond that, I'm fluent in the tools that power modern business operations: HubSpot and Pipedrive for sales CRM and pipeline management, Kajabi for online courses and membership platforms, Zapier for connecting apps and automating repetitive workflows, and Calendly for seamless booking and scheduling.


I use ClickUp to keep every project transparent and on track, and I leverage AI tools — Claude AI and ChatGPT — to speed up content, research, and delivery. I work best with business owners and teams who want a partner, not just a vendor: clear communication, no tech jargon, and a build experience that actually feels smooth.

7+
Years Freelancing
22+
Projects Delivered
SEO
Optimized Builds
GHL
Specialist
What I do

Skills & Tools

Core Services

WordPress Development

Custom builds, theme development, redesigns, and ongoing maintenance — fast-loading and built to rank.

Elementor WooCommerce Custom Themes Squarespace

SEO Optimization

On-page SEO, technical audits, keyword strategy, and content structuring to improve search visibility and traffic.

On-Page SEO Technical SEO Google Search Console
★ Featured

GoHighLevel (GHL)

End-to-end GHL setups — CRM configuration, landing pages, funnels, automations, and pipeline workflows for client businesses.

CRM Setup Funnels Automations Landing Pages

AI Tools

Claude AI (Anthropic)

Prompt engineering, workflow automation, content systems, and AI-assisted project management using Claude's API and interface.

Prompt Engineering Workflow Automation Content Systems

ChatGPT (OpenAI)

AI-assisted copywriting, content generation, client deliverables, and integrating GPT into web and marketing workflows.

Copywriting Content Generation AI Integration

Automation & Business Tools

Zapier

Multi-step automation workflows that connect your apps and eliminate repetitive manual tasks across your entire business stack.

Zaps Multi-step Workflows App Integrations

HubSpot

Full CRM setup, email marketing sequences, and sales pipeline configuration to keep leads moving and clients engaged.

CRM Email Marketing Pipeline

Pipedrive

Sales CRM setup and customisation — deal stages, activity tracking, and pipeline reporting that gives sales teams full visibility.

Sales CRM Deal Tracking Pipelines

Kajabi

Online course and membership platform setup — from site design and product creation to checkout flows and student onboarding.

Online Courses Memberships Funnels

Calendly

Booking and scheduling automation — embedded calendars, round-robin routing, reminder sequences, and CRM integration.

Scheduling Booking Automation Reminders

ClickUp

Project management and task tracking — I use ClickUp to keep every client project organised, visible, and delivered on time.

Project Management Task Tracking Workflows
Portfolio

Featured work

Wrteknica website screenshot
WordPress · SEO

Wrteknica

A polished WordPress build delivering a clean user experience, strong on-page SEO, and a professional look that represents the brand well.

Visit site
Chrisung website screenshot
WordPress · Landing Page · Influencer

Chrisung

An influencer landing page built to make a strong first impression, with compelling layout and clear calls-to-action for audience growth.

Visit site
CYVERSE Virtual Assistance Services website screenshot
WordPress · Web Design · Virtual Assistance

CYVERSE

Full website build for a Virtual Assistance Services company — clean hero section, services layout, and conversion-focused design for client acquisition.

Visit site
The Leaders Academy landing page screenshot
Landing Page · GoHighLevel · Coaching

The Leaders Academy

A premium high-converting landing page for Ben Newman's 8-week executive coaching program — bold black-and-gold design built to qualify and convert $1M+ earners.

Visit site
More projects

Other projects

Background

Experience

2018 — Present
Freelance WordPress Developer | SEO | GoHighLevel | AI Management
Independent / Remote
WordPress SEO GoHighLevel (GHL) Claude AI ChatGPT Zapier HubSpot ClickUp
2016 — 2018
Business Venture — Photo Editing and Printing Services
Self-Employed
2013 — 2016
Technical Support
BPO — Transcom
2008 — 2013
Operations Supervisor (Team Leader)
BPO — Teletech
2006 — 2008
Sales Associate / Technical Support
BPO — Teletech
Say hello

Get in touch

Whether you need a new WordPress site, an SEO tune-up, or help with GoHighLevel — I'd love to hear about your project. Let's make something great together.

JR Torres Village, Sincang Airport
Bacolod City, Philippines
(+63) 951 171 9629
(+63) 949 579 9191
barillabenjake11@gmail.com